Partners
BECOME A PARTNER IN SEBASTIAN BACH RACING
A partnership with Sebastian Bach Racing is all about creating marketing that makes an impact – for both parties. We combine the energy and precision of motorsport with your company’s brand, so that together we can develop campaigns that engage, inspire and deliver commercial results.
THE CORE OF THE PARTNERSHIP: HIGH-IMPACT MARKETING
As a partner, you don’t just get logo exposure – you get a strategic collaboration where we work together to create content, concepts and storytelling that resonate with your target audience. It’s a partnership where we design something unique for you, with Sebastian as a strong front figure. We work on the basis of shared goals, values and a clear plan for execution.
WHAT YOU GET AS A PARTNER
Co-created campaigns – developed in collaboration with the advertising agency Green.Click and Sebastian Bach Racing, so that they align with your brand and your ambitions.
Content for marketing – photo, video and stories, to use in your own channels.
PR- and mediapotential – Motorsport offers angles that generate buzz and hold people’s attention. There are opportunities for visibility in trade publications, the local press and national media.
High-visibility branding – on cars, team kit, helmets and in campaigns.
Flexible customisation – no ‘one-size-fits-all’ solutions; we tailor our collaboration to suit your specific target audience.
EXAMPLES OF CAMPAIGNS WE CAN CREATE TOGETHER
Brand Storytelling – a narrative framework that brings your brand to life through shared values and visual impact.
Co-branded Campaigns – developing concepts that combine your brand’s DNA with the ambition, energy, pace and precision of motorsport.
Product Integration – show Sebastian how to use, test or practise with your product – both in real life and online.
CSR & Talent Development – initiatives that link motorsport with opportunities, training and the future for young people
Behind-the-scenes content – gives customers and employees insight into Sebastian’s preparations, the technology behind his work, and his daily life as a racing driver.
Event activation – use the brand, Sebastian and the team as part of events, trade fairs or customer activities.
WHY MOTORSPORT WORKS AS A MARKETING TOOL
Motorsport is a marketing platform that speaks directly to emotions such as ambition, precision and courage – values with which many brands wish to be associated. The visual style is powerful and media-friendly, which means that campaigns naturally attract a great deal of attention and stand out from the crowd. At the same time, Sebastian’s story is authentic, dedicated and inspiring, and he himself acts as a powerful brand that can elevate the narrative of the partnership.
HOW YOUR COMPANY CAN COLLABORATE WITH SEBASTIAN BACH RACING
Sebastian Bach Racing brings together an active business network, strong partnerships and investment opportunities on the journey towards Le Mans 2030.
Here, companies can get involved as a Friend, Partner or Investor – not just as spectators, but as an active part of the project.
FRIENDS – EXPERIENCES, NETWORKING AND STRONG RELAITONS
The Friends Club network brings together business owners and decision-makers in a setting featuring events, networking and unique experiences, where business and community come together.
PARTNERS – COLLABORATION ON CAMPAIGNS AND MARKETING
A partnership with Sebastian Bach Racing is a tailored commercial collaboration in which we develop campaigns, content and activities that strengthen your brand, visibility and relationships.
INVESTORS – JOIN US ON THE JOURNEY
TO LE MANS
As an investor in Sebastian Bach Racing, you will be part of a clear, long-term plan towards a professional career and Le Mans 2030.